
ABOUT ME
I'M AN EASYGOING,
RELAXED PHOTOGRAPHER
HORSES, COCKTAILS (I'M TOO INDECISIVE TO CHOOSE)
AND HOMEMADE CAKE!
who loves
DID YOU KNOW ANOIF,
is Fiona backwards?
Anoif
(P) noun
An-oy-f (I'm always asked how it's pronounced).
When I worked as a TA in the local school we weren't allowed social media, so I switched it around.
Then out running one morning thinking business names Anoif Photography came to mind, rather than Fiona Photography or Fiona Bielby Photography.
Not only did it sound better I decided it was like a negative (analogue film), everything in reverse.
I liked it, it stuck.
x

Hello!
I'm Fiona, a relaxed and easy-going North Yorkshire branding photographer who loves capturing people and their passions.
Although my photography journey began with weddings and families, my documentary-style approach and evolving passions have led me to work with entrepreneurs, creatives, and small local businesses through lifestyle brand photography for a number of years now. My goal is always to tell the best possible version of your story through my lens, helping your audience connect with you, your values, and the heart of what you do.
I studied graphic design by default, yet it’s become one of my greatest assets. Since starting my business in 2016, I’ve learned so much. I know what it’s like to own a business. There’s so much to it, isn’t there? You’re never just a professional in your area. You have to become an expert in all of it.
Designing your website. Posting on social media. Newsletters, promotions, documents to print. I’ve hit all the walls, gone down all the rabbit holes, and every time I learn something new, I bring that experience with me into my work with clients.
I love being the cheerleader for other brands. I love meeting new people and getting to know how their journey started, what the fire was, and where they’re heading next. I’ll encourage you, put you at ease, and help you create imagery that feels natural, aligned, and exciting to use. The kind of images that make you want to show up online and finally tackle those “I’ll do it later” website updates.
When I’m not behind the camera, I’m usually spending time with my horses, family, and friends.
My husband would tell you I’m always jolly-riding around the countryside on my horse, rather than helping him with the DIY. Ooops!

Richard and I had children young. Lewis and Natalie are all grown up now. Annoyingly for Nat, people often think we’re sisters. Haha! Oh, and I can’t forget to tell you about Steve, our German Pointer. There’s a story behind his name… ask me when you see me.
Being a huge fan of Sarah Beeny and all things renovation, we sold our family home in the summer of 2024 and bought the most incredible red brick barns. We obtained Class Q planning to convert them into a stunning family home. We’re proper DIY homebuilders and plan to do as much of it ourselves as we can. It’s a huge project. If you follow me on Instagram, you’ll see regular updates on our progress.
As you can imagine, life can be a bit hectic, especially living in a static while running my business. Luckily, we embrace the chaos. Life’s for living, right?
In between renovations and capturing incredible business stories and client glow-ups, I find peace hacking out in the gorgeous countryside with my daughter, with Steve faithfully following at our heels. It’s my happy place. Where I process the madness and soak up inspiration for my work.
My biggest flaw? Overthinking. But I’ve learned to use it as fuel, constantly seeking motivation and personal growth through binge-listening to podcasts. A few favourites include Mel Robbins, Boss Babe, and Shoot Your Shot.
We’re always learning, and I love that. I’m especially drawn to the idea of manifesting, and the belief that the universe has plans for us. Richard rolls his eyes, but I swear I manifested our barns. I even drew them on my five-year plan back in 2022.
If you’re feeling unsure about being photographed, overwhelmed by where to start, or simply want images that finally feel like you, you’re in the right place. My approach is relaxed, guided, and entirely centred around helping you feel comfortable and confident. If you’d like to talk through ideas or see whether we’re a good fit, you’re always welcome to book a discovery call.
No pressure, just a friendly conversation to explore what’s possible.









